How well have you been taking advantage of video for your real estate business in 2021? If you haven’t realized how powerful videos are at getting your message across to your prospects, then you must read this! Videos are now easier to produce (due to the rapid development of smartphones and other video-related equipment). It has become the most preferred marketing method for many real estate agents and brokers. This includes taking advantage of video platforms like YouTube and Wistia, or adding more videos to their websites. We wrote a blog back in September detailing just how important video is
Branding, Business Marketing, Business Planning, Marketing, Online Lead Generation, Real Estate, Real Estate Business, Real Estate Properties, Real Estate Services, Real Estate Website   , , , , ,
When COVID-19 hit the world in 2020, it forced most, if not all real estate agents to increase their dependence on social media to connect to their clients and prospects. Experts believe that even when the pandemic dies down, the Social Media trend will continue. This is how powerful Social Media has become not just in the past decade, but the past year too! According to the National Association of Realtors (NAR), “77% of realtors actively use social media for real estate.” Do you know why most realtors choose Social Media as the “go to” for advertising and marketing? Other
Branding, Business Marketing, Facebook Marketing, HoopJumper, Marketing, Online Lead Generation, Real Estate Business, Real Estate Services, Realtor Success, Realty Estate Success, Realty Services, Social Media, Social Media Marketing
Sign up to stay in the know about all things HoopJumper and Social Media News Apple iOS changes affecting Facebook Ads are almost here. What does this mean for your business? What can you do to prepare? I’ve collected all that info for you here so you don’t have to go searching! There are still a lot of unknowns to this update, but starting in the next few months business will have to be a lot more transparent about tracking details and companies “will need to receive the user’s permission through the App Tracking Transparency framework to track them or
Branding, Business Management, Business Marketing, Facebook Marketing, Great Real Estate Website, HoopJumper, Marketing, Online Lead Generation, Real Estate, Real Estate Business, Real Estate Services, Social Media, Social Media Marketing
video, video marketing, video podcasting
YouTube.com has been the #1 platform for video in the world for quite a while now. According to Alexa.com, out of 2 billion websites in the world, here are the Top Ten in the United States: Google.com YouTube.com Amazon.com Facebook.com Zoom.us Yahoo.com Reddit.com Wikipedia.org Myshopify.com Ebay.com YouTube is the leading video platform on the Internet. As you see, YouTube is ranked #2 just after #1 Google. But in the last few years, Facebook has been encroaching on YouTube’s turf offering easy video services of its own and is now nipping at YouTube’s heels. In response to this, Google, whose parent
Blog, Great Real Estate Website, Great Website, HoopJumper, Marketing, Online Lead Generation, Real Estate, Website   , , , , , ,
The question is: What if you could add 1 new listing per month? How would a minimum of 12 more listings per year help your bottom line? In the present economic and health climate, a tried and true option for Realtors is to explore the world of Probate. There is a real need for Probate Real Estate Experts. When a loved one passes away leaving real estate in probate that their heirs need to sell, who do they turn to? Why not you? If there was a proven system that would not only find you these leads but help you
Blog, Branding, Business Marketing, Great Real Estate Website, HoopJumper, Marketing, Online Lead Generation, Real Estate, Real Estate Services, Your Website Should Help You Make More Money
video, hoopjumper, video marketing
How often do you use video in your real estate marketing efforts? If your answer is “not much”, then you should seriously consider a change in your thinking. Here are four reasons why. Video is the most powerful way to convey messages and ideas today. Studies have shown that when someone watches a video, they are able to retain 95% of the message; this is significantly more effective in marketing your brand than the 10% amount of information that gets remembered when the message is conveyed via text format. This is because most information that is absorbed by our brain
Blog, Branding, Business Marketing, HoopJumper, Online Lead Generation, Real Estate, Real Estate Business, Real Estate Properties, Real Estate Services, Realty Estate Success, Website, Your Website Should Help You Make More Money
hoopjumper, video podcasting
As a real estate agent or broker, you want to always be ahead of your competitors; you are looking for ways to make sure that when people see or hear your name, they REMEMBER you.   And while there are multiple avenues to uniquely showcase your brand, none is more effective right now in 2020 than Video Marketing.   Video Marketing is not just popular especially due to the pandemic season, but it’s the most effective way of getting your message through to your clients in this modern era.   Due to the effects of the pandemic, face-to-face interactions have
Blogging, Branding, HoopJumper, Marketing, Online Lead Generation   , , , ,
podcast, video podcast, podcasting
Real Estate Video Podcasting in the past year has exploded with real estate experts and influencers alike.   Top real estate experts like Tom Ferry, Kevin Ward and Brian Buffini all have built incredibly successful brands through video marketing and podcasting.   So, what do they know that you don’t?   For one thing, they know it’s a new way of networking. The old networking paradigm involved having go everywhere in person and giving countless presentations to small groups. Now, by harnessing easy-to-use technology, Video makes it possible for lots of people to get to know, like and trust you
HoopJumper, Marketing, Real Estate, Real Estate Services, Realtor Success, Success, Successful Real Estate   , , , , , , , ,
podcasting, podcast, real estate, hoopjumper
Have you considered creating your own Podcast?   Podcasting is all the craze right now, especially among younger professionals, and Millennials are the #1 home buying group right now.   What would you talk about?   Some great local Podcast ideas could include: Business Spotlights Interviews with Local Movers and Shakers Real Estate Updates Local Events Local News and Sports Updates   Podcasts and videos are nowadays the world’s preferred way of consuming information. Many people actually welcome consuming this type of content during their personal time, like when they listen to audio podcasts while jogging or exercising, or watching
Grow in greatness in Real Estate, HoopJumper, Online Lead Generation, Real Estate, Social Media Marketing, Successful Real Estate, Sucess in Real Estate Business   , , , , , , , , , ,
domain authority, backlinks, great website, content marketing
Now that your website has been up for a while and you are past the beginning stages, you are probably focusing on where your website is on Google in all the different search terms you need to be found under. Great website companies (like HoopJumper) make sure your site has good “on-page” optimization when you launch. This means that all the meta tags and correctly configured titles and meta-data have been input. Though very important, this is only half of the equation. The other half is called “off-page” optimization which means how many links are pointed to your website from
Business Marketing, Great Real Estate Website, Real Estate Business, Realtor Success, Website Success System, Your Website Should Help You Make More Money   , , , , , ,