by Brett Miller | Nov 21, 2022 | Brand Identity, Branding, Featured Blog, HoopJumper, Video, YouTube
How many interview-style videos are you using to market your business? Audiences today crave humanity and personality from their businesses. They crave authenticity, and the best way you can show them your business’s human side is by producing interview-style videos....
by Brett Miller | Nov 7, 2022 | Brand Identity, Branding, Branding Best Practices, Featured Blog, HoopJumper
In this week’s blog, we’ll discuss the importance of and ways to humanize your brand. In today’s marketing atmosphere, it’s important to humanize your brand because it will allow your business to gain deeper engagement and connection with your clients and customers....
by Brett Miller | Oct 18, 2022 | Brand Identity, Branding, Branding Best Practices, Social Media, Social Media Best Practices, Website
Are you up to date with the branding trends? Your brand is one of your business’ most important pillars because it defines your business and sets it apart from the competition. It used to be true that having a catchy name and an eye-catching logo was good enough to...
by Brett Miller | Sep 13, 2022 | Brand Identity, Branding, Branding Best Practices, Featured Blog, HoopJumper
Running your business without defining your brand identity is like building a house with no defining features. It will be bland, plain, and unrecognizable. Worse, it will pass under the radar of your target customers or clients because there is nothing about your...
by Brett Miller | Aug 5, 2022 | Branding, Branding Best Practices, Featured Blog, HoopJumper
In this week’s article, we’ll be talking about subtle ways you can use to build brand awareness. Have you ever needed a soda and instead asked for Coke? Or how about when you cut yourself and while in the pharmacy, looked for a Band-Aid instead of a plastic bandage?...
by Brett Miller | Jul 5, 2022 | Branding, Branding Best Practices, Branding Materials, Featured Blog, HoopJumper
Are you keeping up with the latest logo design trends of 2022? We all know that your logo plays a huge role in defining your brand. People are more likely to remember your logo than any other aspect of your personal or business brand. With that said, we...
