by Brett Miller | Mar 14, 2023 | Brand Identity, Branding, Branding Best Practices, Featured Blog, HoopJumper
In this week’s blog, we’ll talk about the best way to make your brand stand out among the competition – by being bold. It is highly probable that the reason for varying levels of success among businesses selling similar products is branding. Branding takes on...
by Brett Miller | Feb 7, 2023 | Branding, Branding Best Practices, Featured Blog, HoopJumper
The new font trends for 2023 are set to revolutionize the world of graphic design. The upcoming trends are characterized by a strong nostalgic flavor, reminiscent of the past. Despite the unifying theme, the nature of nostalgia in these trends is diverse, with some...
by Brett Miller | Nov 7, 2022 | Brand Identity, Branding, Branding Best Practices, Featured Blog, HoopJumper
In this week’s blog, we’ll discuss the importance of and ways to humanize your brand. In today’s marketing atmosphere, it’s important to humanize your brand because it will allow your business to gain deeper engagement and connection with your clients and customers....
by Brett Miller | Oct 18, 2022 | Brand Identity, Branding, Branding Best Practices, Social Media, Social Media Best Practices, Website
Are you up to date with the branding trends? Your brand is one of your business’ most important pillars because it defines your business and sets it apart from the competition. It used to be true that having a catchy name and an eye-catching logo was good enough to...
by Brett Miller | Sep 13, 2022 | Brand Identity, Branding, Branding Best Practices, Featured Blog, HoopJumper
Running your business without defining your brand identity is like building a house with no defining features. It will be bland, plain, and unrecognizable. Worse, it will pass under the radar of your target customers or clients because there is nothing about your...
by Brett Miller | Aug 5, 2022 | Branding, Branding Best Practices, Featured Blog, HoopJumper
In this week’s article, we’ll be talking about subtle ways you can use to build brand awareness. Have you ever needed a soda and instead asked for Coke? Or how about when you cut yourself and while in the pharmacy, looked for a Band-Aid instead of a plastic bandage?...